China was the largest outside supplier.
What this market covers
Zero turn mowers are ride on lawn mowers that turn in place using independent wheel drives. Buyers are landscapers, golf courses and large property owners.
Typical segments
- Residential riders
- Commercial riders
- Electric zero turn
- Stand on mowers
- Diesel models
Source: Eurostat
Why this market is moving now
- Extra-EU import value rose 66% from 2020 to 2025, a direct read on EU demand for sourced supply.
- Supply is concentrated: one country provided a large share of extra-EU imports in 2025.
Key figures
Each figure names the source it came from. Open the source list below to read the quoted line.
| Figure | Value | Year | Source |
|---|---|---|---|
| The EU imported €510.4 million of products under CN code 84331151 (Self-propelled mowers for lawns, parks or sports grounds, powered non-electrically, with) from outside the EU in 2025. | 510.4 EUR million | 2025 | Eurostat |
| Extra-EU imports of CN 84331151 were up 66% in 2025 compared with 2020 (€307.9 million), calculated from Eurostat values. | +66 % since 2020 | 2025 | Eurostat |
| EU exports of CN 84331151 to countries outside the EU were worth €94.9 million in 2025. | 94.9 EUR million | 2025 | Eurostat |
| Trade between EU member states in CN 84331151 (intra-EU arrivals) came to €725.6 million in 2025. | 725.6 EUR million | 2025 | Eurostat |
| China was the largest non-EU supplier of CN 84331151 to the EU in 2025, with €265.0 million, or 52% of extra-EU imports. | 265.0 EUR million | 2025 | Eurostat |
| EU exports of CN 84331151 to the United States were €771 thousand in 2025. | 771 EUR thousand | 2025 | Eurostat |
| The average value of extra-EU imports of CN 84331151 was €8.24 per kilogram in 2025, calculated from Eurostat value and weight. | 8.24 EUR per kg | 2025 | Eurostat |
| Belgium was the largest EU exporter of CN 84331151 to non-EU countries in 2025, at €30.1 million. | 30.1 EUR million | 2025 | Eurostat |
| The EU had 6,000 enterprises in NACE class C2830 (Manufacture of agricultural and forestry machinery) in 2023. | 6,000 enterprises | 2023 | Eurostat |
| EU enterprises in NACE class C2830 had net turnover of €77.00 billion in 2023. | 77.00 EUR billion | 2023 | Eurostat |
| NACE class C2830 employed 200,000 people across the EU in 2023. | 200,000 persons employed | 2023 | Eurostat |
| The US had 280 private establishments in NAICS 333112 (Lawn and garden tractor and home lawn and garden equipment manufacturing) in 2025. | 280 establishments | 2025 | U.S. Bureau of Labor Statistics |
| NAICS 333112 employed an average of 14,258 people in US private industry in 2025. | 14,258 jobs | 2025 | U.S. Bureau of Labor Statistics |
| US employment in NAICS 333112 changed by -16% between 2020 (16,943 jobs) and 2025, calculated from BLS figures. | -16 % since 2020 | 2025 | U.S. Bureau of Labor Statistics |
| Average annual pay in US NAICS 333112 was $64,169 in 2025. | 64,169 USD per year | 2025 | U.S. Bureau of Labor Statistics |
Sources and method
The figures on this page come from the public sources listed below. Read how we work.
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 1
DS-045409, reporter EU27_2020, product 84331151, partner EXT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 510382916
- Figure 2
DS-045409, reporter EU27_2020, product 84331151, flow import, 2020 VALUE_IN_EUROS 307881765; 2025 VALUE_IN_EUROS 510382916
- Figure 3
DS-045409, reporter EU27_2020, product 84331151, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 94945154
- Figure 4
DS-045409, reporter EU27_2020, product 84331151, partner INT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 725560979
- Figure 5
DS-045409, reporter EU27_2020, product 84331151, partner CN, flow import, 2025, VALUE_IN_EUROS 265024823
- Figure 6
DS-045409, reporter EU27_2020, product 84331151, partner US, flow export, 2025, VALUE_IN_EUROS 771306
- Figure 7
DS-045409, reporter EU27_2020, product 84331151, flow import, 2025, VALUE_IN_EUROS 510382916, QUANTITY_IN_100KG 619431
- Figure 1
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 8
DS-045409, reporter BE, product 84331151, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 30109311
- Figure 8
- Eurostat: Enterprises by detailed NACE Rev. 2 activity and special aggregates (sbs_ovw_act) (2026-11-04)
Quoted lines
- Figure 9
sbs_ovw_act, geo EU27_2020, nace_r2 C2830, indic_sbs ENT_NR, 2023, 6000
- Figure 10
sbs_ovw_act, geo EU27_2020, nace_r2 C2830, indic_sbs NETTUR_MEUR, 2023, 77000
- Figure 11
sbs_ovw_act, geo EU27_2020, nace_r2 C2830, indic_sbs EMP_NR, 2023, 200000
- Figure 9
- U.S. Bureau of Labor Statistics: QCEW annual averages, NAICS 333112, 2025 (2026-11-04)
Quoted lines
- Figure 12
QCEW 2025 annual, US000, private, NAICS 333112, annual_avg_estabs 280
- Figure 13
QCEW 2025 annual, US000, private, NAICS 333112, annual_avg_emplvl 14258
- Figure 14
QCEW 2020 annual_avg_emplvl 16943; 2025 annual_avg_emplvl 14258
- Figure 15
QCEW 2025 annual, US000, private, NAICS 333112, avg_annual_pay 64169
- Figure 12
Buyers and suppliers
Who buys
- Landscaping firms
- Municipal grounds teams
- Home owners
Large non-EU suppliers to the EU
What the full report covers
- 01Executive summary
The answer in one page: size, direction and what moves it - 02Market definition and scope
What is in and out of the European Union market - 03Market size, 2021 to 2025
Historical series and growth rates - 04Outlook to 2031
Base, low and high scenarios with stated assumptions - 05Rules, policy and deadlines
Regulation and programmes that change demand - 06Drivers and barriers
What accelerates or slows adoption, by customer segment - 07Prices, costs and margins
Unit economics where public data allows - 08Competitive landscape
8 to 12 company profiles with recent moves - 09Opportunities and risks
For new entrants, suppliers and investors - 10Method and sources
Every assumption and source, listed
Included with the full report
- PDF report, 40 to 60 pages
- Excel data pack
- Ready-to-use charts
- Method note and assumptions
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Frequently asked questions
How big is the EU zero turn mowers market?
There is no single official market total. Eurostat trade data shows the EU imported €510.4 million of goods under CN 84331151 from outside the EU in 2025 and exported €94.9 million.
Where does the EU import zero turn mowers from?
China was the largest non-EU supplier in 2025. Other large suppliers included United States, Japan, Indonesia.
What is the average import price of zero turn mowers in the EU?
Dividing Eurostat import value by weight gives about €8.24 per kilogram for CN 84331151 in 2025.
Which EU countries export the most zero turn mowers?
Belgium led EU exports to non-EU countries in 2025, followed by Italy, Germany.
How many US companies are in the zero turn mowers industry?
BLS counts 280 private establishments in NAICS 333112 (Lawn and garden tractor and home lawn and garden equipment manufacturing), the closest official industry.
How many EU companies are in the zero turn mowers industry?
Eurostat counts 6,000 enterprises in NACE class C2830 (Manufacture of agricultural and forestry machinery).
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