What this market covers
Floor and wall coverings made from fired clay or cut natural stone such as marble, granite and slate. Bought for homes, offices, hotels and shops.
Typical segments
- Porcelain tiles
- Glazed ceramic tiles
- Marble tiles
- Granite and slate tiles
Source: Eurostat
Why this market is moving now
- Extra-EU import value moved +42% from 2020 to 2025, a direct read on EU demand for sourced supply.
- US employment in the core industry shifted +1% since 2020.
Key figures
Each figure names the source it came from. Open the source list below to read the quoted line.
| Figure | Value | Year | Source |
|---|---|---|---|
| The EU imported €583.7 million of products under CN code 69072100 (Ceramic flags and paving, hearth or wall tiles, of a water absorption coefficient by) from outside the EU in 2025. | 583.7 EUR million | 2025 | Eurostat |
| Extra-EU imports of CN 69072100 were up 42% in 2025 compared with 2020 (€411.1 million), calculated from Eurostat values. | +42 % change | 2025 | Eurostat |
| EU exports of CN 69072100 to countries outside the EU were worth €3.77 billion in 2025. | 3.77 EUR billion | 2025 | Eurostat |
| Trade between EU member states in CN 69072100 (intra-EU arrivals) came to €3.07 billion in 2025. | 3.07 EUR billion | 2025 | Eurostat |
| EU exports of CN 69072100 to the United States were €864.6 million in 2025. | 864.6 EUR million | 2025 | Eurostat |
| The average value of extra-EU imports of CN 69072100 was €0.32 per kilogram in 2025, calculated from Eurostat value and weight. | 0.32 EUR per kg | 2025 | Eurostat |
| Italy was the largest EU exporter of CN 69072100 to non-EU countries in 2025, at €1.95 billion. | 1.95 EUR billion | 2025 | Eurostat |
| The EU had 1,054 enterprises in NACE class C2331 (Manufacture of ceramic tiles and flags) in 2022. | 1,054 enterprises | 2022 | Eurostat |
| EU enterprises in NACE class C2331 had net turnover of €15.17 billion in 2023. | 15.17 EUR billion | 2023 | Eurostat |
| NACE class C2331 employed 58,728 people across the EU in 2023. | 58,728 persons employed | 2023 | Eurostat |
| The US had 676 private establishments in NAICS 327120 (Clay building material and refractories manufacturing) in 2025. | 676 establishments | 2025 | U.S. Bureau of Labor Statistics |
| NAICS 327120 employed an average of 21,297 people in US private industry in 2025. | 21,297 jobs | 2025 | U.S. Bureau of Labor Statistics |
| US employment in NAICS 327120 changed by +1% between 2020 (21,081 jobs) and 2025, calculated from BLS figures. | +1 % change | 2025 | U.S. Bureau of Labor Statistics |
| Average annual pay in US NAICS 327120 was $73,059 in 2025. | 73,059 USD per year | 2025 | U.S. Bureau of Labor Statistics |
Sources and method
The figures on this page come from the public sources listed below. Read how we work.
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 1
DS-045409, reporter EU27_2020, product 69072100, partner EXT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 583675232
- Figure 2
DS-045409, reporter EU27_2020, product 69072100, flow import, 2020 VALUE_IN_EUROS 411053333; 2025 VALUE_IN_EUROS 583675232
- Figure 3
DS-045409, reporter EU27_2020, product 69072100, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 3768634129
- Figure 4
DS-045409, reporter EU27_2020, product 69072100, partner INT_EU27_2020, flow import, 2025, VALUE_IN_EUROS 3071814510
- Figure 5
DS-045409, reporter EU27_2020, product 69072100, partner US, flow export, 2025, VALUE_IN_EUROS 864639931
- Figure 6
DS-045409, reporter EU27_2020, product 69072100, flow import, 2025, VALUE_IN_EUROS 583675232, QUANTITY_IN_100KG 18024492
- Figure 1
- Eurostat: EU trade since 1988 by HS2-4-6 and CN8 (DS-045409) (2026-11-04)
Quoted lines
- Figure 7
DS-045409, reporter IT, product 69072100, partner EXT_EU27_2020, flow export, 2025, VALUE_IN_EUROS 1952544107
- Figure 7
- Eurostat: Enterprises by detailed NACE Rev. 2 activity and special aggregates (sbs_ovw_act) (2026-11-04)
Quoted lines
- Figure 8
sbs_ovw_act, geo EU27_2020, nace_r2 C2331, indic_sbs ENT_NR, 2022, 1054
- Figure 9
sbs_ovw_act, geo EU27_2020, nace_r2 C2331, indic_sbs NETTUR_MEUR, 2023, 15166
- Figure 10
sbs_ovw_act, geo EU27_2020, nace_r2 C2331, indic_sbs EMP_NR, 2023, 58728
- Figure 8
- U.S. Bureau of Labor Statistics: QCEW annual averages, NAICS 327120, 2025 (2026-11-04)
Quoted lines
- Figure 11
QCEW 2025 annual, US000, private, NAICS 327120, annual_avg_estabs 676
- Figure 12
QCEW 2025 annual, US000, private, NAICS 327120, annual_avg_emplvl 21297
- Figure 13
QCEW 2020 annual_avg_emplvl 21081; 2025 annual_avg_emplvl 21297
- Figure 14
QCEW 2025 annual, US000, private, NAICS 327120, avg_annual_pay 73059
- Figure 11
Buyers and suppliers
Who buys
- Builders
- Tile retailers
- Interior designers
What the full report covers
- 01Executive summary
The answer in one page: size, direction and what moves it - 02Market definition and scope
What is in and out of the European Union market - 03Market size, 2021 to 2025
Historical series and growth rates - 04Outlook to 2031
Base, low and high scenarios with stated assumptions - 05Rules, policy and deadlines
Regulation and programmes that change demand - 06Drivers and barriers
What accelerates or slows adoption, by customer segment - 07Prices, costs and margins
Unit economics where public data allows - 08Competitive landscape
8 to 12 company profiles with recent moves - 09Opportunities and risks
For new entrants, suppliers and investors - 10Method and sources
Every assumption and source, listed
Included with the full report
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- Method note and assumptions
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Frequently asked questions
How big is the EU ceramic and natural stone tiles market?
There is no single official market total. Eurostat trade data shows the EU imported €583.7 million of goods under CN 69072100 from outside the EU in 2025 and exported €3.77 billion.
What is the average import price of ceramic and natural stone tiles in the EU?
Dividing Eurostat import value by weight gives about €0.32 per kilogram for CN 69072100 in 2025.
Which EU countries export the most ceramic and natural stone tiles?
Italy led EU exports to non-EU countries in 2025, followed by Spain, Poland.
How many US companies are in the ceramic and natural stone tiles industry?
BLS counts 676 private establishments in NAICS 327120 (Clay building material and refractories manufacturing), the closest official industry.
How many EU companies are in the ceramic and natural stone tiles industry?
Eurostat counts 1,054 enterprises in NACE class C2331 (Manufacture of ceramic tiles and flags).
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